Marketing support for people who don’t love marketing

If you’re great at what you do, but marketing feels confusing, noisy, or uncomfortable, you’re not alone.

I work with wellness and holistic businesses - retreats, coaches, personal trainers, and small brands, who want to be visible online without feeling like they’re constantly shouting into the void.

What this work usually looks like

My role is often to break things down into manageable steps, build confidence around visibility and create simple systems you can actually maintain.

Many of the people I work with:
  • are early in their marketing journey

  • feel unsure what to say or where to show up

  • struggle with consistency

  • overthink content or avoid it altogether

Support often includes:
  • social content direction and planning

  • caption and messaging support (in your tone)

  • email newsletters and simple sequences

  • website copy and page structure

  • campaign support for retreats, launches, or seasonal offers

  • ongoing guidance when things feel stuck

"I first started to work with Elena, I was part of a big project, and Elena set up the whole marketing strategy for our fitness projects. She came up with fantastic ideas for our Facebook, Instagram, blog, and other marketing tools like SEO. Her engagement in the project and precise work were outstanding. We gained lots of new clients and lots of presence on social media. Recently, in my work as an independent online personal trainer, I approached Elena to help me with newsletters, copywriting, and social media planning. And as always, she didn’t let me down: always on time, always great work. She would describe my services and business in a way I wouldn’t even describe myself. Highly recommend you try her services and see it for yourself!"

— Ana, Fitness Coach

"Elena managed our LinkedIn account for over a year. During that time, her team proved themselves indispensable, combining creativity, technical skill and a ‘can do’ attitude which made them a pleasure to work with. Elena is wonderfully creative and came up with a pipeline of innovative, well-researched and engaging campaign ideas that she illustrated beautifully. She grew the account significantly over this short space of time and brought our LinkedIn account to life. She also took on a number of extra projects for LMK that were beyond the scope of her role: helping troubleshoot problems on other social media platforms and supporting us to create wider marketing assets. Thank you Elena for the passion you worked with!"

— Kirsten Westlake, Founder, LMK

★★★★★
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